Hollywood special effects significantly impact near-term innovations in UX, digital product, and experience design, rapidly realizing futuristic interfaces and experiences in the real world. David Sheldon-Hicks, Founder and Executive Creative Director of Territory Studio, bridges speculative futures to market, creating for Hollywood, automotive, and immersive projects. He reveals how these stories are told, how the future is imagined, and the increasingly blurry lines between science fiction and everyday life.